Find Websites - Marketing - General Resources - SCC Research Guides at Spartanburg Community College

Entrepreneur Magazine
Keep up with the latest in marketing for small businesses and entrepreneurs from the Marketing section of this magazine.
Common Language Marketing Dictionary
Managed by the Marketing Accountability Standards Board this online dictionary provides definitions for commonly used terms in the marketing profession.
Marketing News
A bimonthly publication of the American Marketing Association covering the latest topics in marketing, read the current issue free online.

ANA Business Marketing
The Business Marketing unit of the Association of National Advertisers is a professional organization representing business to business marketing and communications professionals.
Marketing Accountability Standards Board of the Marketing Accountability Foundation
MASB works to to establish standards and processes necessary for evaluating marketing measurement in a manner that insures credibility, validity, transparency and understanding.
Marketing Science Institute
MSI supports academic research in marketing and promotes its practical application with the aim of advancing marketing knowledge.
Interactive Advertising Bureau
IAB supports research on interactive advertising, and works to empower brands, agencies, and the business community in the use of digital marketing.