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ENG 101 - Advertisements

5. Cite Your Sources in MLA format

Here are a few examples to help you cite your sources in MLA format:

How to Cite an Advertisement on the Web

Format: Advertisement description.Title of Internet Site, Publisher or Sponsor of Site, Day Month Year of Source. URL/Web Address.

No Publication Date - add an Accessed Date

Example: Advertisement for Clairol. Ad Access, Duke University Libraries, repository.duke.edu/dc/adaccess. Accessed 3 Dec. 2018.

*Note: If the advertisement doesn't have a title, do not use quotation marks. Make up a title to describe the advertisement, but do not use quotation marks. Capitalize only the first word and any proper nouns in this descriptive title.

*Note:  Exclude publisher if title of website and publisher are the same.
*Note: If website does not have a date, add an access date at the end after the URL: Accessed 7 May 2016.
*Note: Do not include the http:// or https:// in the URL.


How to Cite an Entire Book or Ebook (Print or Electronic)

FormatAuthor(s). Title of Book in Italics. Edition, Publisher, Year. Database Name in Italics. (if electronic).

*Note: if using a print book, skip the database name.


How to Cite Part of a Book or Ebook (Print or Electronic)

Format: Author(s). "Title of Part." Title of Book, edited by Editor, edition, vol. #, Publisher, Year, page number(s).Database Name (if electronic).


How to Cite a Journal Article from a Database

Format: Author(s). "Title of Article." Title of Journal, vol. #, no. #, Date of Publication, page number(s). Database Name (if electronic).


How to Cite a Website

Format: Author(s). “Title of Article.” Title of Website in Italics, Website Publisher (if different than title), Date of publication, URL.

*Note:  Exclude publisher if title of website and publisher are the same.
*Note: If website does not have a date, add an access date at the end after the URL: Accessed 7 May 2016.
*Note: Do not include the http:// or https:// in the URL.