2. Explore SAP

After thoroughly examining your assignment, now it's time to look for some initial background research on your topic. Try a search in the following database to learn more about your topic.

Overview of SAP - Credo Reference
This article from the Encyclopedia of Computer Science and Technology will give you an overview of the company.

Analyze SAP

Below are some questions to think about when you are researching the history of SAP.

Who

Who founded SAP? Who are the top executives? Who are the competitors?

What

What product or service is offered by SAP? What is the industry?

When

When was SAP founded?

Where

Where is SAP located? Where is their headquarters?

What is a NAICS Code?

NAICS stands for North American Industry Classification System (NAICS). Every organization has a NAICS code that describes their industry. When you're exploring a database (like Mergent Intellect), look for your company's NAICS code. Knowing your company's NAICS code will help you understand the industry in which your business operates. You can even look for area competitors by searching the NAICS code.

SAP's NAICS code is 511210 (Software Publishers)